This intro sequence is for a program series aimed at explaining – in some detail – the science & technology around ADVA’s products and services.
We came up with the concept of a cloud of individual elements coming together to form a cohesive molecule which becomes the titling screen. Unusually for work of this detail, we completed the whole thing before even showing it to the client, as we were so confident that it was right for purpose. Thankfully it was.
ADVA OPTICAL NETWORKING